• Brianna Luz Fernandez

    Head of Artist Relations and Operations

    Brianna Luz is New York City born, raised, and based. She attended Colgate University as a fine arts candidate, and later joined the NYC arts ecosystem in 2017. After a year and a half of exhibiting her work, she pivoted into a gallery internship that led her to an arts professional track.

    Over the past 6 years, she has worked as a curator, art dealer, and liaison in both the primary and secondary markets. As a creative herself, she moves through the landscape with a well-rounded perspective. Most recently, she earned an Arts Management Certificate from NYU’s SPS. 

    Brianna grounds her professional and personal work in nurturing creativity, and especially champions Black and Brown creatives in their continued struggle for equity. 

     “The greatest thing stolen from Black people during slavery was their imagination.” Vashti DuBois, The Colored Girls Museum 

     The path to a better future, for us all, is found in Black imagination.

  • Samantha Fellers

    Head of Sales and Partnerships

    At the crossroads of art and technology Samantha specializes in Sales and Digital Marketing. She believes in harnessing the power of technology and innovation to seamlessly connect art enthusiasts and first-time collectors with their perfect pieces. True fulfillment lies in supporting artists, championing their vision, and helping them thrive in a competitive landscape. From fostering emerging talent to guiding seasoned professionals, she finds immense joy in empowering artists to reach their fullest potential. 

    With a career spanning start-ups, like Artsy and Artlogic, Samantha has collaborated with hundreds of galleries and artists worldwide, ranging from emerging to Blue-chip institutions. Her expertise lies in crafting bespoke digital and sales strategies and delivering tailored tech solutions in the ever-evolving art market, backed by a proven record of revenue growth and the cultivation of personal connections. 

    Samantha holds a B.A. in Art & Visual Culture from Bates College, with internships at prestigious organizations including Solomon R. Guggenheim Museum, Sotheby's (London), and Bates College Museum of Art. Beyond her professional endeavors, Samantha volunteered for three years at the Maine Correctional Center, where she taught studio art classes to male inmates.